Wildbark Initiative

Illustrated Narrative & Audience Experience

A storytelling-led illustration project designed to engage audiences through character, narrative, and interaction. The work explores how illustration can communicate environmental stories in an accessible and emotionally engaging way.

Wildbark Animal Cards Project

A series of Australian animal illustrations created for a card collection as part of a collaborative project with WildBark Mulligan Flats. The work focuses on capturing the unique characteristics and personalities of each species, combining accurate wildlife observation with stylised, engaging visuals suitable for educational and interactive use.

Purpose

Created as an engagement piece to connect with the WildBark audience through a playful yet informative format, encouraging curiosity and learning about local Australian wildlife.

Outcomes

Demonstrated proven potential for reusability and scalability within WildBark’s ongoing programs, supporting the organization’s broader objectives in conservation awareness and community engagement.

Future Brand alignment

The WildBark Animal Card Collection strengthens brand presence through playful, educational engagement that reflects WildBark’s conservation values. Its adaptable design allows for future accompanying elements, ensuring consistency and scalability across ongoing programs and audience experiences.

Credit Phoebe Spilsbury final edits